Connecting Donors to What Matters Most

"Connecting you to what matters is what matters most."

This tagline is from Delta Airlines. But when I hear it on a flight, I am not thinking about travel. Instead, I am thinking it is a great reminder of what we should be focused on NOW based on the trending data. This is the donor-centric mantra we should all be repeating in our heads as we work with prospects and contributors.


It's a good time to take a look at donor stewardship at all levels.

A recent report from Chronicle of Philanthropy suggests that the number of small gift donors fell significantly in the first half of 2022 as compared to the previous year.

The number of people making contributions of $100 or less dropped more than 17%, and 8% fewer donors made gifts if $101-$500.

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Topics: Stewardship, Financial Development


Posted by DBD Team

By Brian Keel and Bruce Berglund

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Topics: Fundraising, Financial Development, Capital Fundraising, finance


Posted by Bruce Berglund

Throughout the past few months, conversations with clients from around the country have centered on one basic question:

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Topics: Philanthropy, Nonprofit Management, Nonprofit Leadership, Financial Development, Fundraising Campaign, Nonprofit, Resource Development, finance, financial management


All of us were new to fundraising at some point. Even if you have a long tenure as a development professional, on-boarding new staff and volunteers can be a good reminder to look with new eyes on your organization. Keep this list of nine ways to get started as a fundraiser close to hand as you build your (and your team’s) fundraising muscle.

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Topics: Financial Development, onboarding


Posted by Jim Mellor

Like me, you may be hearing a lot of chatter about our economy. We have experienced significant economic prosperity over the past years. Is our economy headed for a slow down? Who knows?

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Topics: Financial Development


Posted by Mike Bussey

This month, the Donor By Design Group is challenging you to take action, moving from resolutions to results. Today’s topic? Stop thinking about endowment and just do it!  

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Topics: Endowment, Financial Development


Posted by Thom Peters

While flying the friendly skies has become a routine part of my life, I still don’t take safety for granted (code for, “I am still afraid”). Like most folks, I pay little attention to the pre-flight safety instructions, but I do look for the nearest exit and – if seated in an exit row – which way to throw the window in the event of an emergency.

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Topics: Communications, Financial Development


Posted by Bruce Berglund

I often tell clients that I wish I could make this work sound more complicated. After all, they’ve brought me in to talk to their team about a campaign that will be vital to the organization’s future. Surely I must have complicated graphs and algorithms to make it all work? When it comes right down to it though, fundraising tactics are really quite simple.

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Topics: Fundraising, Financial Development, Fund Development

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