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    CREATING A MAJOR GIFTS CULTURE IN 2021

    Posted by Bruce Berglund

    By Bruce Berglund and Jan Brogdon

    Too often, major gift efforts are confined to the framework of a campaign. We ask for these gifts when we have a goal, but we really don’t work to cultivate those major gift donors between and before campaigns. In a time where capital campaigns were slowed or even stopped, some organizations used 2020 to grow a deeper connection with major gift donors. How can the learnings from their experiences, and yours, shape the way you move forward from here?

    Any of you that have worked with us know that we believe Case, Leadership, Prospects and a Plan are the key elements of successful fundraising. Consider how you can use this structure as you analyze your own situation.

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    Topics: Leadership, Learning, Donation, Major Gifts, Case For Support, Asking, Goals, Nonprofit Leadership, Case Statement, Fundraising Campaign, Gift Of Giving, Covid

    SUMMER BOOK CLUB: GRIT – THE POWER OF PASSION AND PERSEVERANCE

    Posted by Mike Bussey

    Central to our team values is the concept that we can never stop learning, reading, connecting and sharing.  This month, we will share books that have impacted us personally and/or professionally. Perhaps one of our “book reports” will inspire you to join us in our quest for continuous learning. (Although we suspect you are already there.)

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    Topics: Book Club, Grit, Learning, Read

    MAXIMIZING PROFESSIONAL DEVELOPMENT

    Posted by Jan Brogdon

    Those of you familiar with our work know how fond we are of Seth Godin’s “The Dip.” His concept of the dip – the place where all the energy and excitement of our exciting new project or campaign starts to fade – is relevant in all sorts of endeavors, including:

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    Topics: Learning, Professional Development, NAYDO

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