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One evening in early December of 2020, I got a text from a friend (who is a County Commissioner) that there was a mob of armed protesters outside her house. Her 12-year-old son was home alone at the time. He called her while she was at a Health District meeting that would determine whether our county would issue a mask mandate. Can you imagine how afraid he must’ve been?

Events like these have happened across the country. The storming of the U.S. Capitol lingers as an inevitable pinnacle in a ramping up of hate and discontent.

These events were inspired by a sense of fear, and were intended to stoke fear in others. Another friend of mine said how those events made her “afraid to even go outside to take a run” that afternoon.

Nearly every big ask in my career as a staffer and consultant – whether it be an ask for a lead gift or a key leadership position – started with a no.

For example:

Would you and your family consider a lead gift of $____ for this campaign? No.

Would you consider serving as a chair for this campaign? No.

It wasn’t fun to hear, but it didn’t mean the end of the relationship, just a change in strategy. What is the next step after the no? Do you move on? Or do you re-approach in a new way?

This January, the Donor By Design Team is offering a series of resolutions: Strategies and commitments to enhance your ability to connect with donors and generate support for your important work. 

Fifty years ago, Charles Schultz gave us kids something special, “A Charlie Brown Christmas.” And some five decades later, three or more generations continue to watch Charlie Brown’s droopy tree finally stand upright.