Bruce Berglund

Bruce Berglund

Bruce Berglund
For nearly 30 years, Bruce Berglund, CFRE, has been a successful professional fundraiser in the fields of higher education, arts and culture, and social services. Bruce is the CEO and Founder of DBD Group (formerly Donor by Design Group), a national firm providing comprehensive fundraising services to nonprofits, churches, community colleges and schools. DBD is currently managing more than $3 billion in capital, annual and endowment campaigns. Bruce is a highly sought-after writer, speaker and teacher.

Recent Posts

A CULTURE OF HOSPITALITY

Posted by Bruce Berglund

Every August the Donor By Design team sets aside two days to tune-up our leadership skills at the Global Leadership Summit (GLS). Once again, the GLS didn’t disappoint.

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Topics: Global Leadership Summit

PRIVILEGE OF PURPOSE

Posted by Bruce Berglund

One of the most important decisions you will make as you embark on any fundraising effort is the recruitment and selection of volunteer leadership.

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TELLING (AND LISTENING) YOUR BETTER STORY

Posted by Bruce Berglund

When people think of fundraising, they usually are thinking about The Ask – and that can be very intimidating. This month, the Donor By Design Team is taking on How to Ask. Today, Bruce delves into a better way to approach the ask.

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Topics: Ask, Fundraising, How To Ask, Art Of The Ask, Asking, Face To The Case, Interest Raising

RESOLUTION: GET PERSONAL

Posted by Bruce Berglund

This January, the DBD Team is making resolutions to help us be better. Today Bruce vows to get personal. 

Happy New Year! If you are like me, the first few days back in early January consists of cleaning up your office, creating new files, and maybe even cleaning out the dreaded emails that grow like weeds in your inbox!

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Topics: Stewardship, Resolutions

CLOSE ENOUGH TO SMELL THE SMOKE

Posted by Bruce Berglund

So much has been lost in the terrible fires burning in Oregon, California and Montana. Lives lost. Thousands of acres have been lost. Beautiful vegetation gone.  Homes gone. Family treasures gone.  Sacred hiking trails won’t be the same for years. It’s terrible.

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AUGUST CHALLENGE

Posted by Bruce Berglund

A couple of weeks ago, I took a long hike. I shut off my phone, music, texts and just enjoyed the varied scenery and wildlife that crossed my path. As I turned a corner I saw two trees standing majestically side by side.

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Topics: Leadership, Renewal

TELL ME YOUR STORY

Posted by Bruce Berglund

This summer, the Donor By Design Team is considering new ways grow the relationship with our donors… moving beyond the thank you note to a deeper connection. Today’s topic: how do you learn your supporters’ stories? 

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Topics: Donor Love, Storytelling

STANDING ON THE ICEBERG

Posted by Bruce Berglund

Over the years I’ve had the great joy of working with hundreds of non-profit CEOs/Executive Directors (EDs) and development staff. A few years ago, a young executive director called me. He was frustrated and worried that he wasn’t doing his job. Why? He wasn’t bringing in enough big checks.

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Topics: Leadership, Donor Cultivation, Fundraising

MOMENTUM

Posted by Bruce Berglund

This month, the Donor By Design Group is challenging you to take action, moving from resolutions to results. Today’s topic? Creating and keeping momentum in your campaign.  

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Topics: Capital Campaign, Endowment, Annual Campaign, Campaign Leadership, Fundraising Management

PASSING THE BATON

Posted by Bruce Berglund

During an election season we are constantly reminded of leadership transitions. Many of our clients are preparing for their own leadership transitions. Long-serving CEOs and CDOs are now retiring and welcoming the next wave of leadership to move their organizations boldly forward.

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Topics: Leadership, Nonprofit Management, Leadership Transition

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