A feasibility study is an important step in the capital campaign process. Within the feasibility study we obtain information through a variety of methods: personal interviews, online surveys, telephone interviews and, if necessary, focus group meetings.
When conducting a feasibility study, you are gathering information to assess the following:
While a study reveals the amount of support available and a recommended dollar goal, there are other important reasons to do a feasibility study:
Many organizations offer feasibility study services. Donor By Design's process is different, allowing feasibility study to become an important step in donor cultivation:
Are you considering a feasibility study ahead of your next campaign? Contact us to learn more about our process or request a proposal.
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